We were asked by BtoB Magazine to weigh in on great B2B site design! The article was published in this week’s issue and here: http://bit.ly/13svTA

I was a Twitter skeptic at first, but I’ll admit to using it, ahem, a lot now. But Twitter is a cruel mistress. Sometimes I find myself hating it for the same reasons that I loved it the day before. For example, the 140 character limit. It’s a basically arbitrary constraint borne out of the [...]

I recently received a call from a prospective client — a really nice person, as it turns out — who conducted the entire call on speakerphone. It was a brief call and its main purpose was simply to set up a meeting, but when it was over I found that I had a slight negative [...]

We just finished a report that compares Microsoft’s new search engine, Bing, with Google.
Our goal for this study was to gather users’ general impressions of the Google and Bing search engines, including overall functionality, presentation of content, and overall fit with user expectations and needs. We also wanted to see how much attention users [...]

Our posts about Fresh Direct customer service (the first one positive, and the second one negative), continue to draw significant traffic and comments to CoFactors. Not necessarily all that relevant to our business, but at this point it feels almost like a public service; we’ve become an inadvertent customer service “hub” for Fresh Direct. [...]